Posted 23 February 2006 - 02:10 PM
A company I know are wanting to do an infomercial, which would be displayed on their website. They are willing to spend 10k to 15k on it. Length would be 1.5 to 2 min. It would only show a doctor talking about his product and a 5sec shot of a molecule done in CG. Would this budget be enough to shoot it on highend HD? (Cinealta etc.)?
Posted 23 February 2006 - 02:59 PM
Posted 23 February 2006 - 03:15 PM
Well it will be also on a DVD for them to hand out
I would not do high end HD for a web video at that price. A Sony Z1 or Canon H1 would do just fine. It would be overkill and a waste of money
Posted 23 February 2006 - 03:35 PM
Posted 23 February 2006 - 05:31 PM
Posted 23 February 2006 - 06:38 PM
If the fact that John Q. Public is watching a 1985 television was the basis for choosing a format, there would be no film or HD. We would all be shooting our projects on S-VHS since it has as many lines of resolution as his televison.
My advice is to always fight for the absolute best format that can be afforded. It does make a difference...a noticable difference.
Posted 23 February 2006 - 08:48 PM
I totally agree.. When I first thought of opening this thread, it wasn't to debate the formats that I'd shoot on, rather the affordability, but the topic got sidetracked onto formats' selectiveness.
I am quite firm about shooting on highend HD, since they can not afford film at this stage, and all I wanted to know was whether 10k/15k would be enough for a job as such.
As you all know, the format you shoot on, regardless of your output, makes the picture looks the way it "looks", from DOF, to saturation and richness, etc...
Posted 23 February 2006 - 09:58 PM
I know a small commercial company that made a slew of local spots using the 24P SDX900 DVCPRO50 camera (4:2:2, 2/3" CCD's, etc.) To me, that would look just as good as 24P HD if the distribution is just standard def video.
One question to ask yourself is if the spot needs the "film look" of a progressive-scan camera. Trouble with using an interlaced 60i HD camera like the Sony HDV, with its 1/3" CCD's, is that the downconversions end up looking more like regular 60i Mini-DV, only slightly better.
Posted 23 February 2006 - 10:13 PM
Is the 10-15k just the shooting budget?