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Kodak Seminar at PLUS CAMERIMAGE Explores Image Immortality


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#1 Sue Smith

Sue Smith
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Posted 01 December 2009 - 06:13 PM

Kodak, along with industry partners ARRI and Aaton, will present an educational session titled, “Make Your Image Immortal” at the 17th edition of PLUS CAMERIMAGE, the international film festival of the art of cinematography. The seminar, which is open to the public, will take place on December 3, at 17:15 in the Grand Theatre Screening Room. The festival runs from November 28 through December 5 here in the city considered to be “the capital of Polish cinematography.” Kodak is a long-standing sponsor of PLUS CAMERIMAGE.

The panelists will focus their discussion on the wide variety of choices available when shooting film on a budget, such as utilizing new de-graining technologies in post for images originated in Super 16 mm or shooting two-perf 35 mm film.

“We are very excited about this presentation,” says Thierry Perronnet, marketing director for Kodak’s European Region. “We believe people will walk away with a new appreciation for the cutting-edge technology built into every frame of camera negative film, and the economical options for getting projects from script to screen. With all the advances in technology over the last several years, film in every format – especially Super 16 mm – is creating even cleaner and more dynamic images, in addition to all the benefits of archivability and flexibility that film delivers.”

Kodak’s demonstration will also celebrate the anniversary of Kodak’s proprietary T-Grain technology. T-Grains, or Tabular Grains, provide significantly more surface area than the conventional 3-D silver halide crystal, and absorb light much more efficiently. In addition, because they have a regular shape which aligns parallel to the base support of film during coating, they present a much cleaner optical path to underlying emulsion layers resulting in increased sharpness of the captured image.
Recent advances in the use of dye layering technology have improved the performance of Kodak color negative film, and are a key element of the new VISION3 family of films. The demo traces all these improvements in film capture over the last several years, by comparing different stocks in various lighting conditions.

Kodak will also take the opportunity at PLUS CAMERIMAGE to celebrate the second year of The Image Forum. An association of representatives from a broad range of film industry companies and professions, the Image Forum is working to address issues relating to the image quality of both British and international film and television productions. Forum members come together out of a shared belief that the entire industry will benefit from a greater degree of clarity on various technical subjects.

“There continues to be a need for more clarity on the whole subject of image acquisition,” says Perronnet. “Our discussions focus on helping creative professionals to make informed choice when selecting the tools for each individual project.”

At the festival, the Image Forum will present a new informational website (http://image-forum-o...dicnetwork.com/) for filmmakers to visit, incorporating materials such as a test screening done by the British Society of Cinematographers: created to enable industry professionals to make creative decisions on the most suitable format for their productions.

In addition to the special presentations and forums, the festival includes competitions, special screenings, premieres, retrospectives, seminars, workshops, meetings and associated events such as exhibitions and concerts. Many of the films in competition chose Kodak film for their productions.

“CAMERIMAGE is a unique meeting place where the art and technology of cinematography come together,” says Perronnet. “Kodak is here to recognize cinematographers, to thank them for what they do, and listen to the ways we can help them use our products to continue to expand their creativity for the future.”

For more information, visit the Kodak website at www.kodak.com/go/motion. For further details about the CAMERIMAGE PLUS international festival, please see www.camerimage.pl.
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