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Lincoln commercial "Midnight Rider"
5 replies to this topic
Posted 10 August 2016 - 04:30 PM
When is Matthew McConaughey gonna finish that road trip?
Posted 10 August 2016 - 06:14 PM
I wondered how on earth they were going to connect that wonderfull performance to a motorcar, then they did....
I think that the initial emotional investment could have allowed one to connect the old with the new more explicitly. Like McConaughey driving a classy old Lincoln, morphs to the new model....
Posted 10 August 2016 - 07:29 PM
As a friend of mine put it, this is one of those rare cases where the spirit of an ad actually feels sincere. Love the look and style, love the music, and freaking love the performance. It just works.