Jump to content


Photo

Audi A8


  • Please log in to reply
5 replies to this topic

#1 Sol Train Saihati

Sol Train Saihati
  • Basic Members
  • PipPip
  • 96 posts
  • Gaffer
  • London

Posted 03 September 2005 - 07:46 PM

Like many others on this forum, I have a deep and desparate hostility for most forms of advertising however I must admit that this ad really blows me away. It's the one with the A8 inside a warehouse, being examined by a forensics team.

Does anyone have any information on this ad; DP, Director, Camera, Lights, Stock etc... Everytime I see it my eyes feast on the visuals, especially in the cinema and it would be great to know how it was put together.

Attached Files


Edited by djdumpy, 03 September 2005 - 07:48 PM.

  • 0

#2 Adam Frisch FSF

Adam Frisch FSF
  • Sustaining Members
  • 2009 posts
  • Cinematographer
  • Los Angeles, USA

Posted 03 September 2005 - 08:53 PM

It was directed by Peter Thwaites out of Gorgeous Enterprises in London (of Frank Budgen fame). Shot by a czech DP who's name I've forgotten now. Peter Thwaites used to be a DP himself, so that probably helped.

It looks fantastic - mainly because it's one of the few commercials that has been aired where darkness was emraced. All clients and ad agencies have a pathological fear of moodiness and darkness in spots - that's why one can't help to notice the few that stand out.
  • 0

#3 Phil Rhodes

Phil Rhodes
  • Sustaining Members
  • 11944 posts
  • Other

Posted 04 September 2005 - 07:51 AM

Hi,

Yes, stunning, isn't it. Is it showing in the US?

Phil
  • 0

#4 Sol Train Saihati

Sol Train Saihati
  • Basic Members
  • PipPip
  • 96 posts
  • Gaffer
  • London

Posted 04 September 2005 - 11:19 AM

Nice one Adam. You can see it here: Gorgeous Enterprises I hate to say it, but these guys are really on it when it comes to cutting edge advertising.
  • 0

#5 Rolfe Klement

Rolfe Klement
  • Basic Members
  • PipPipPipPip
  • 668 posts
  • Director
  • London | LA

Posted 04 September 2005 - 12:02 PM

I agree - one of the best ads in a long while

thanks

Rolfe
  • 0

#6 Jason Maeda

Jason Maeda
  • Basic Members
  • PipPipPipPip
  • 361 posts

Posted 05 September 2005 - 11:15 PM

"desperate".

when you say you despise advertising, do you mean to say you think most commercials are made poorly or do you mean to say you think that all advertising is detrimental to society etc. etc?

not a bad looking commercial i suppose. can't say that in a week i'll remember who it was advertising, but the green and blue looked cool together.

jk :ph34r:
  • 0


Broadcast Solutions Inc

Willys Widgets

FJS International, LLC

Metropolis Post

CineLab

Media Blackout - Custom Cables and AKS

CineTape

rebotnix Technologies

Paralinx LLC

Gamma Ray Digital Inc

Ritter Battery

Glidecam

Aerial Filmworks

Rig Wheels Passport

Abel Cine

Visual Products

Tai Audio

Wooden Camera

Technodolly

The Slider

Opal

Broadcast Solutions Inc

Wooden Camera

Aerial Filmworks

rebotnix Technologies

The Slider

Abel Cine

FJS International, LLC

Technodolly

Paralinx LLC

CineTape

Tai Audio

Rig Wheels Passport

Visual Products

Glidecam

CineLab

Gamma Ray Digital Inc

Opal

Ritter Battery

Willys Widgets

Media Blackout - Custom Cables and AKS

Metropolis Post