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Kodak's Bjorn Stenslie to Succeed Brian Spruill


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#1 Tim Tyler

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Posted 10 October 2005 - 12:50 PM

Kodak announced here today that Bjorn Stenslie
will succeed D. Brian Spruill as vice president of the Entertainment Imaging
Division and general manager, Worldwide Sales and Marketing Operations.
Spruill will be retiring at the end of 2005. Stenslie is currently serving as
regional business general manager and vice president of the Entertainment
Imaging Division in Europe, Africa, and the Middle East.

"Bjorn Stenslie has managed our operations in both the Asian Pacific
regions of the world, and also in Europe and the Middle East," says Eric G.
Rodli, president of Entertainment Imaging and senior vice president, Eastman
Kodak Company. "He brings a global perspective and a deep passion and
appreciation for the film industry to this new role."

Stenslie will be stationed at Kodak's Hollywood headquarters. His
responsibilities include managing Kodak's global sales and marketing
organization, which provides a broad base of integrated products and services
for the production, postproduction, presentation and preservation sectors of
the industry.

Stenslie, a native of Oslo, Norway, joined Kodak in 1982. Stenslie
initially worked for a Kodak division that pioneered the convergence of analog
and digital technologies for managing documents. He joined the company's
Entertainment Imaging Division in 1998.

Stenslie managed Kodak's operations in the Far East, in an area stretching
from Australia to China, Japan and India until the summer of 2001 when he
stepped into the top management role in Europe and the Middle Eastern
countries.

"I have been a passionate movie fan since I was a child, so I am very
excited to take on this new role," Stenslie says. "This is an industry without
borders. Whether filmmakers are working on projects with minimalist budgets or
Hollywood blockbusters, moviemakers around the world speak the same language
and share common goals. They all want maximum creative freedom to tell their
stories the way they are meant to be seen and heard.

"Kodak has an incomparably deep well of motion imaging science that crosses
the boundaries between film, digital and hybrid technologies, and a unique
historic commitment to investing in the future of this industry," he
continues. "We are listening and remain committed to providing the technology
tools and services our customers need."

Spruill spent 33 years with Kodak. "Brian Spruill has truly made a
difference at Kodak and in the entertainment film industry," says Rodli. "He
was committed to assuring that we listen to our customers and provide the
technological tools and services, which served their needs in a constantly
evolving and dynamic marketplace. His legacy will endure."

Spruill literally grew up in the film industry. His father was vice
president and general manager of Byron Motion Picture Labs, in Washington,
D.C. After graduating from Michigan State University, Spruill taught and
coached sports for six years, while working summers at the film lab. He joined
Kodak in 1972, beginning in the company's headquarters in Rochester followed
by a succession of field assignments with increasing management
responsibility. He also spent time leading long-term business planning for the
Entertainment Imaging Division and managing Kodak's FPC subsidiary. He arrived
in Hollywood in 1985, and from 1996 to 2002 Spruill was the regional business
general manager.

"I've been fortunate to spend my career surrounded by great people who
shared my feelings about the important role this industry plays in our global
society," Spruill says. "I am proud of what we have achieved, and am excited
about the future."

Bertrand Decoux has been named to replace Stenslie at Kodak's office in
Geneva, Switzerland. Decoux will also continue in his current role as general
manager and vice president of Entertainment Imaging Services.

Kodak's Entertainment Imaging Division is the world-class leader in
providing film, digital and hybrid motion imaging products, services, and
technology for the television, feature film, commercial, music video, and
documentary industries. For more information, visit www.kodak.com/go/motion.
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